Bobbie—one of my favorite brands—asked me to write a blog post for them. I submitted an essay (or some might say…a rant) about how men’s restrooms need to install changing tables.

The post struck a cord, so we turned it into an Instagram post that not only went viral, but was nominated for a Shorty for “Single activation of Instagram Post.”

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* Likes: 93,178
* Shares: 21,071
* Saves: 3,287
* Comments: 1,364